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Marketing 101 – New Fling(TM) Chocolate is Just for Girls

TweetYou’ve come a long way, baby. How do we know that? Well, we know that because just as Virginia Slims cigarettes are just for women, new Mars Fling chocolate treat things are just for women as...

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Scharffen Berger Chocolate: The Soul is For Hire, and They’ve Sold the Heart

TweetScharffen Berger Chocolate Maker, R.I.P. But at least the Milton S. Hershey Company employees in Berkeley will get a “very competitive” severance package. (Isn’t the first thing you should ask at...

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New Fling Chocolate Bar Tastes Surprisingly Good. Plus, It Cures Eczema

TweetNot too long ago Mars, Incorporated introduced a new “women’s candy bar” with an interesting, somewhat patronizing marketing campaign - read all about it here in a post from January 2009. But now...

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Tomorrow’s Mission to Mars Will be a Lot Bigger Than NASA’s Previous Efforts...

TweetWhen you’re on a mission to M/A/R/R/S, you gots to pump up the volume, like how NASA is doing with tomorrow’s launch of the Mars Science Laboratory (MSL). Check out this shot showing the size of...

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